Coaching & Consulting

Hi! I'm a Do The Damn Thing + Make Your Bold AF Dreams Inevitable Coach who brainwashes brilliant humans into deeply loving & believing in themselves and their ability to do anything they set their minds to SO MUCH SO that taking bold & courageous action almost takes itself. Combine that with my 30+ years as a strategic project manager and you can't help but make your Bold AF Visions a reality so buckle up!

I'm Jen Vertanen

Hey hey!

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2 funny older women flashing a highway below them with a yellow circle and the words Making The Second Half Even Better Than The First

Midlife, How-To Live Your Best Damn Life, Who Do You WANT To Be?

How Are You Making the 2nd Half Even Better Than the 1st?

I believe the second half of one’s life is meant to be better than the first half. The first half is finding out how you do it. And the second half is enjoying it.

~ Frances Lear

You’ve done everything “right”. You’ve checked the boxes, raised the kids, climbed the ladder, thrown the best birthday parties, traveled, support your friends through life, loved your partner, etc.

And yet…you’re left feeling there’s got to be more.

And you feel kind of guilty for feeling like what you have isn’t enough but…that might be the very thought that’s holding you back.

What if life isn’t about checking the boxes…at all?

What if life is meant to be fuller and richer? What if there IS more waiting for you to decide there’s more?

Do you go after it with the gusto of an overly confident, mediocre white dude? Do you ignore the yearnings and keep plugging away wondering if this is all there ever really is?

What inspires you into action? Is it the loss of a parent or watching a friend recover from a heart attack? A divorce? An affair? A random Tuesday in the middle of winter when it’s grey and dreary outside?

What if you make a powerful decision today that your second half is going to be even better than your first?

What then? What becomes possible in your world when you decide?

Let’s do this; I’m here if you need help cutting through the noise and clutter in your brain.

jen v. xo

The YOUR Best Damn Life ~ The Fun, The Fuckery, & EVERYTHING In Between Podcast

A no B.S. blend of expert interviews, mini ass-kicking action plans, and raw behind-the-scenes stories from my boldest clients' transformations all wrapped up in our shared mission to make achieving your best damn life as simple, powerful, and fun as possible

From dream-chasing to cycle breaking, we're here to turn your "somedays" into "Fuck yeah, I did!" Subscribe now and get ready to live your best damn life unapologetically

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YOU KNOW EXACTLY WHAT YOU WANT & NOW IT'S TIME TO MAKE IT HAPPEN!

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Hi hi! I'm

I'm a unicorn blend of coach, mentor, consultant, wing woman, & F-bomb droppin' cheerleader with 30+ years experience helping folks make their visions & dreams a reality - from Fortune 50 behemoths to scrappy start-ups to people just like you with a strong desire to live your best damn life

Epic shit happens when we work together whether it's delivering multi-million dollar projects, writing your first or next novel, reinventing yourself after divorce, creating the next must have app, getting the promotion, going back to school, starting the non-profit, or whatever epic shit YOU want to do so YOU can live your best damn life

Bonus? What you learn extends well beyond our time together. You will always know what you need and belief that you can make it happen


 BE UNAPOLOGETICALLY YOU 🤌🏼 LIVE YOUR FUCK YEAH ✨ GIVE ONLY THE RIGHT FUCKS 🌶️ LOVE THE HELL OUT OF YOURSELF & YOUR LIFE 🤟🏼 BE UNAPOLOGETICALLY YOU 🤌🏼 LIVE YOUR FUCK YEAH ✨ GIVE ONLY THE RIGHT FUCKS 🌶️ LOVE THE HELL OUT OF YOURSELF & YOUR LIFE 🤟🏼  BE UNAPOLOGETICALLY YOU 🤌🏼 LIVE YOUR FUCK YEAH ✨ BE UNAPOLOGETICALLY YOU 🤌🏼 LIVE YOUR FUCK YEAH ✨ GIVE ONLY THE RIGHT FUCKS 🌶️ LOVE THE HELL OUT OF YOURSELF & YOUR LIFE 🤟🏼

© 2024 Jen Vertanen & A your best damn life

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